TELUS Frontline Feedback enables you to use customer input as the key driver behind your customer experience initiatives.

• Capture and integrate customer feedback at any point of the customer experience
• Develop and execute strategies based on needs and requirements that customers deem most important
• Improve customer relationships by consistently stressing the importance of their input in your strategic decision making

Key Features and Benefits

You can capture input from customers in a variety of ways including email, phone or the Web.  With the flexibility built into the solution, you can choose how to elicit that feedback – target a specific group, poll random “nth” customers or request immediate input.  With simple survey design, business users can create surveys quickly and easily, integrating a variety of responses and question branching. 

• Create new survey audience segments or reuse existing lists
• Integrate opt in/out preferences
• Leverage timing and frequency analysis to ensure effective feedback scheduling
• Analyze feedback through graphical reporting and dashboard functionality to drive effective action and track satisfaction and loyalty